Creative Start-Up Academy

The Benefits of Public Speaking

I have been speaking at a lot of events throughout the years. A lot of times people want to get into public speaking and sometimes they don’t realise how important this can be to your business. So, I would like list some of the benefits of public speaking.

 OVERCOME FEAR

Everyone is afraid of something. A lot of people are afraid of speaking in front of people. Some people are not exactly afraid but get nervous. This is normal. You are not alone. Improving your public speaking skills and actually speaking in front of people – small or big groups – will help you to overcome fear and will automatically increases your confidence.

NEW OPPORTUNITIES FOR CAREER DEVELOPMENT

Once you are confident in public speaking – in your employment or when doing it for your own business – it will open up new opportunities for you. You will be able to take on new projects at work in which you will have to present in front of others and your colleagues will acknowledge this. And for your own business, it opens up new ways of promoting your business and yourself as well as becoming a paid public speaker, which could be an additional income stream.

 MOTIVATE AND INSPIRE

Being a public speaker will inspire and motivate others. You can share your story and knowledge to help others achieving their goals. What’s better than that?

TRANSFER KNOWLEDGE

You are better at some things than others. You know more about a topic than some other people. And everyone wants or has to learn about something new. Public speaking gives you the opportunity to transfer your knowledge, run workshops and seminars.

BECOME MORE CONFIDENT

Being a good public speaker will boost your confidence. You will receive acknowledgement and good feedback and be able to help and inspire people. They are coming to your talks because they want to hear what you have to say.

PROMOTE YOUR BUSINESS

I mentioned this before but want to give this an extra paragraph. Public speaking is an amazing marketing tool for your business. It is a great way to reach a lot of people at once and demonstrating your knowledge. By meeting the people in person, it will be easier to establish rapport and long lasting impressions to build relationships.

 CREDIBILITY

No matter if you have a job or have your own business, being a confident public speaker will establish credibility. You will be seen as an expert in your field.

BUILD A NETWORK AND GET FANS

As mentioned above, you can build lasting relationships through public speaking. People will see you, listen and talk to you. This is your chance to build a network and turn your listeners into fans. Fans will spread the word about you. They will buy into what you are saying and eventually buy from you.

BECOME A PAID SPEAKER

Once you have established yourself as a speaker, you could offer the option for people to book you as a speaker at their event.

If you want to learn more about how to become a better presenter and get into public speaking, check out my book ‘The Public Speaking Formula’.

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